Six new franchise agreements with organizations led by African-American ladies increase Alternative Lodges’ proprietor base

ROCKVILLE, MD. – Companies owned by ladies of shade grew 3 times quicker than different women-owned companies in the US final 12 months, but it’s estimated by the Nationwide Affiliation of Black Resort House owners, Operators and Builders that lower than one p.c of resorts are owned by African-American ladies. Alternative Lodges Worldwide, Inc.‘s one-of-a-kind rising markets franchise improvement crew helps to bridge this hole and lengthen the chance of resort possession to underrepresented populations – most lately by awarding six franchise agreements to organizations led by African-American ladies to develop new resorts throughout the U.S. and Caribbean.

“We’re thrilled to convey these dynamic women-led organizations into the Alternative household and stay up for serving to them run worthwhile and profitable resorts,” stated Lester Adams, director, rising markets, Alternative Lodges. “Franchising is a confirmed path to the American Dream because it permits entrepreneurs to enter enterprise for themselves however not by themselves – and few industries present the soundness and safety of resort possession.”

“Alternative has a long-standing historical past of efficiently recruiting aspiring hoteliers into the lodging business,” stated Brian Parker, regional vice chairman of franchise improvement and rising markets, Alternative Lodges. “In reality, we’re the one lodging firm with a crew devoted solely to rising a various franchisee base. Final 12 months, we executed 19 franchise agreements with underrepresented minority and veteran entrepreneurs and have already signed six extra contracts this 12 months.”

The brand new-construction resorts and homeowners embrace:

Consolation Inn & Suites in St. Thomas, U.S. Virgin Islands – This resort is owned by Tamara Lang-Allen, Ph.D., managing director of The Mangrove Eco Boutique Resort Properties, LLC and director of Hospitality & Tourism Administration on the Faculty of Enterprise at College of the Virgin Islands. The 72-room resort will likely be nestled within the jap quadrant of the island, surrounded by tropical landscapes and exquisite seashores. The property will likely be open to vacationers from world wide and function a coaching resort, offering certifications and licensure to private and non-private entities in addition to colleges and universities all through the Caribbean, mainland, and overseas.Sleep Inn and MainStay Suites in Goldsboro, N.C. – A mother-daughter group with expertise in eating places, Toya Evans, Chanel Evans-Grant, and Lauren Williamson of TLC Hospitality Group are growing a four-story, 81-room dual-brand location, which will likely be within the downtown Goldsboro space and close to Seymour Johnson Air Power Base.Consolation Suites in Port Charlotte, Fla. – Owned by Lyndell Mims, president of Misplaced Lagoon Growth, LLP, the brand new five-story, 120-room Consolation resort will likely be adjoining to a water park, eating places, retail, amphitheater, and a small conference middle. The resort is throughout the road from Tampa Bay Rays spring coaching facility and near the Atlanta Braves new spring coaching complicated, which opened this 12 months.Consolation Suites and MainStay Suites in Liberty Township, Ohio – Marsha Ogletree, managing accomplice of Empire Growth Holdings, LLC, has over 30 years of actual property improvement expertise. The brand new four-story, 129-room dual-brand location is close to the Cincinnati Kids’s Hospital Liberty campus.

“All through my profession, considered one of my basic goals has been to develop leaders to develop past their present positions, circumstances and limitations,” stated Tamara Lang-Allen, managing director of The Mangrove ECO Boutique Resort Properties, LLC. “With a hospitality profession spanning over 30 years, it has at all times been a lifelong dream to personal a resort in my native Virgin Islands. Alternative Lodges and the rising markets crew has made that dream a actuality. It’s also my honest hope to interact and encourage all ladies, particularly the youthful era of Virgin Islands, to pursue careers in hospitality, training, and attain their desires by all means.”

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